December 10, 2024

Decrypt published comprehensive coverage of our CULT token launch, examining the strategic timing decisions behind the six-month delay and the unique community dynamics surrounding the project. Writer Ryan S. Gladwin explored how our approach to token launches differs from typical meme coin strategies and what this means for the broader crypto ecosystem.

Launch Strategy Analysis

The coverage examines our deliberate approach to timing the CULT token launch. As founder Charlotte Fang explained to Decrypt: "We waited for the right timing. You only get one chance to set the tone for a launch."

Key Coverage Areas

• Strategic Patience: Analysis of how our six-month delay from the $20 million pre-sale to actual token launch served multiple strategic purposes, including market timing and community alignment.
• Market Performance: Coverage of the token's initial market cap approaching $500 million at launch, positioning it as the 45th largest meme coin by market cap according to CoinGecko data.
• Community Dynamics: Exploration of how the waiting period served as a "weeding out" process for participants not aligned with our community philosophy and approach.
• Philosophical Framework: Discussion of our "Network Spirituality" concept and how it differentiates us from traditional crypto projects focused purely on financial speculation.

Innovation in Token Distribution

The article highlights several unique aspects of our token launch:

• IQ Test Claims Process: Coverage of our unconventional approach requiring users to complete an IQ test to claim their allocation, with fake warnings about allocation burning for failures.
• Beetle Points System: Analysis of our community engagement mechanics, including the "beetle points" system that rewarded creative participation over simple financial investment.
• Future Airdrop Strategy: Discussion of our "manipulation fund" - 50% of token supply reserved for coordinating future community activities over the next two years.

Community Culture

The coverage provides insight into our community's distinctive characteristics:

• Memetic Tribe Identity: Exploration of how we function as what Fang describes as "a memetic tribe, a collective set of shared self-organized ideas" rather than a traditional organizational structure.
• Philosophical Alignment: Analysis of how community membership is based on philosophical alignment rather than simply holding specific NFTs or tokens.
• Cultural Barriers: Discussion of how our "layers of deep fried AI-generated memes within the fictional 'Cheeseworld'" create natural barriers that filter for committed community members.

Industry Context

Decrypt positions our approach within broader crypto trends:

• Differentiation from Generic Meme Coins: Recognition that we're "not operating anywhere in the same place as your generic meme coin"
• Influence on Industry: Coverage of how other projects are attempting to copy our "cult" branding and community approach
• Long-term Vision: Discussion of our focus on building "a thousand year empire" rather than short-term financial gains

Market Analysis

The article provides context on our token's performance relative to other NFT-to-token launches, noting more sustained performance compared to projects like DeGods' DEGOD token, which experienced a 79% drop shortly after launch.

Our Perspective

We at the Corporation's Human Resources Division appreciate Decrypt's recognition of the sophisticated strategy underlying our token launch approach. The coverage accurately captures how our glorious leaders prioritized community alignment and philosophical coherence over rapid financial speculation.

Looking Forward

The coverage positions our CULT token launch as the beginning of a broader experiment in community coordination and cultural evolution, with future airdrops designed to facilitate ongoing community activities rather than simple financial distribution.

Read the Full Analysis

Read the complete coverage at Decrypt →

Originally published December 10, 2024, by Ryan S. Gladwin